Why Comfort Colors?

The tees our community recommended — soft, stylish, and made to last.

At Bespoken, a quality canvas for these important designs and messages is where everything begins. That’s why we print exclusively on Comfort Colors®, a brand known for decades for its lived-in softness, durability and timeless color palette.

Founded in the 1970s, Comfort Colors pioneered the art of garment-dyeing. Instead of rushing through production, they dye each shirt after it’s sewn — creating rich, washed hues and a perfectly broken-in feel from day one. It’s why each piece looks like an old favorite, yet wears like something brand new.

When we asked our Bespoken Advisory Board which tees we should print on, the answer was unanimous: Comfort Colors.

“These are the softest tees I own.”
“The colors and fit are unmatched — they’re stylish without trying too hard.”

We listened. Because if our community loves them, we know you will too.

Every Comfort Colors tee is packed with thoughtful details:

• 100% ring-spun cotton → stronger, smoother, softer than standard cotton

• Garment-dyed → rich color and that lived-in look from the start

• Pre-shrunk → consistent fit wash after wash

• 6.1 oz weight → sturdy enough to hold its shape, breathable enough for everyday wear

• Reinforced seams → durability that doesn’t quit

• Eco-friendly dyeing → lower impact, better for the planet

We design and print every Bespoken tee in the USA, using Comfort Colors as our in-stock blank. Each shirt is printed on-demand when you order, reducing waste and ensuring your piece is created with care.

It’s more than a T-shirt. It’s a story, a statement, and a standard of quality we’re proud to stand behind.